– Building ideal cultivation environments
– Implementing agricultural equipment that imposes no financial burden on farmers
– Accessing rapidly growing consumer markets
These are essential elements for achieving a sustainable tea business. We provide comprehensive support to farmers to ensure these needs are met.
In the realm of tech-driven agriculture, Vertical Farming was once a globally popular business model. However, it has since become clear that many of these ventures were not economically sustainable, leading to widespread closures.
The appeal of Vertical Farming lay in its sleek concept and modern aesthetics, but the financial reality proved stark. The excessively high CAPEX and OPEX were a heavy burden, and the business model relied solely on the cash flow generated by crops grown in controlled environments to recover these costs. This single-source dependency made it economically fragile.
Our model, on the other hand, operates in an open environment, where we reduce nature’s inherent volatility while cultivating high-value crops like Matcha tea. The key difference is that the investment in agricultural equipment is recouped not from the crops, but through solar power generation. We have developed a business model that enables farmers to confidently pursue revenue growth without being weighed down by the overwhelming financial burdens.
At the heart of our strategy is our commitment to realizing a sustainable tea business, balancing both environmental and economic sustainability.
